Brand
Challenge
We worked in collaboration with Blue Crush Communications to dramatically overhaul the brand of this bespoke business. They had built up a long standing client base of Middle Eastern nobilities who commissioned exotic bespoke objets – such as Faberge eggs, medallions, trophies and intricate gold and silver medals. The cost of each piece was significant. These were exquisitely produced in the UK by skilled artisans with decades of experience
Solution
The key attributes we wanted to convey were quality, heritage, intricate traditional craftsmanship and the totally bespoke nature of the service and products. As a result we created a traditional craftsman style for the logo, typography, copy and photography. In addition working with a traditional bindery produced real leather bound brochures and presentation portfolios
Result
The end result improved the client’s cache and credibility, all the elements matched including the final objet presentation boxes. This enabled the client and their agents to further enhance future opportunities and open doors with new clients
The end result improved the client’s cache and credibility, all the elements matched including the final objet presentation boxes
